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Maintain the highest level of honesty and integrity,
and be above reproach in all professional business practices.
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Maintain an atmosphere of fairness and cooperation
with other photographers.
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Foster an attitude of mutual benefit between client
and photographer in all negotiations, contracts and transactions.
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Never misrepresent one’s own qualifications, capabilities
or reputation or impune the reputation of a competitor.
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Never conspire with other photographers to artificially
inflate fees, fix prices or otherwise engage in any other illegal or unethical business
practices.
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Maintain accepted legal and professional practices,
such as obtaining property and model releases and utilizing written contracts in
all assignments and projects.
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Seek to uphold and fulfill all professional contracts,
obligations, commitments and expectations.
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Maintain a level of trust, confidentiality and proprietary
respect with clients in all projects and assignments.
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Maintain a high level of honesty and responsibility
toward employees, contractors and suppliers, and always honor one’s own financial
obligations.
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Decline any assignment that would compromise full
compliance with any tenant of the AIAP Code of Ethics.
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